Does your radio advertising sound like this?
It could and it should. If you want your radio advertising to deliver results, the simple truth is:
You need to invest in your message.
The fact is radio stations are in the business of entertaining and selling air time to reach their audience, not creating effective commercials. And while the cost of free commercial production may sound appealing, the results leave a lot to be desired.
Akron Metro RTA Radio " Nice Rack "
When it comes to radio production we have a unique perspective. We have produced in both broadcast and professional sound recording studios working on national, regional and local advertising campaigns. We take the time to get to know you and your customer, and we craft each commercial message to communicate with your audience, not match a station’s format. We also know the medium of radio and produce what works best in that environment. As a production service, we rely on the success of our work to keep our clients coming back year after year, and we’ve been doing it for over 30 years.
UPI Radio The Banter Mite
Great radio commercials do more than sell products. they create a lasting image for your audience, what image are your customers are hearing? Let us help create a successful radio campaign for you.
"Sixteen years ago, Chris was the engineer on board for the first radio spots I ever wrote and produced. I was nervous and didn’t know what to expect. Within seconds, Chris’s natural, relaxed personality and skill had me relaxed as well, and we knocked out three awesome spots. OK, it was mostly Chris. Since then I’ve probably worked with Chris a couple hundred times, and it’s always the same relaxed and fun atmosphere that enables us to work hard without the process feeling like work at all. Before, during and after the production, Chris is always responsive and his instincts uncanny. I look forward to working with him over the next 20 or 30 years ." Mike Lawrence, Creative Director, AHKIA
"Audio Concepts just gets it. We can give them a small idea and they make it bigger. They understand what I want to do and can take one word, help us change the emphasis and change the whole concept of the spot. They pick the best music and sound effects...and help bring our ideas to life." Molly Becker, Marketing & Communications Manager, Akron Metro RTA